Friday, December 6, 2013

5 Things Great Entrepreneurs Don't Do

There's a big difference between being a business owner and being a great entrepreneur.

What's a big picture of a yacht have to do with that?  Not much, I just love boats.

Here's 5 things you'll never see a great entrepreneur do. 

You should think about how you can apply these principles to your business, and how if you did it could make you a better business person.

5. Try To Be What They're Not
Everyone gets started somewhere, we all know that.  The old sales saying is 'Fake it Til You Make It', we all know that too, right?  But take a look at great entrepreneurs and you'll notice they don't get started by pretending to be some big mogul.  They almost always get started at a young age with a simple plan to mow lawns, sell fruit or some non-glamorous way of earning money.

Great entrepreneurs don't fool people into thinking they're something they're not.  They just are who they are, because it's what they know.

4. Focus On Making More Money From Each Sale
I see a lot of new people get hung up here, because they're trying to make the most amount of money they can from every single person they see... that's a backwards way of thinking. 

Great entrepreneurs don't focus on sucking the cash from every new buyer.  Instead, they focus on creating happy, loyal customers who will continue to buy from their brands.  They understand the concept that happy, repeat customers are what build a brand.

3. Complain About The Cost of Doing Business
Do you think you'd hear Richard Branson, Lawrence Ellison or Bill Gates complaining about the cost of advertising?  Absolutely not.  They understand that to make money you almost always have to spend money to make it happen. 

2. Do Everything On Their Own
No way in the world could a great entrepreneur run his or her entire operation on their own.  And they know that.  To build a big business or brand, you need to find the right people to make it happen.  Smart entrepreneurs understand this more than average business people and to me it's one of the biggest differences I see.

1. Fail
Not in the sense they don't trip on the floor when no one's around, we know it happens to everyone from time to time.  Carpet monsters we call em at my house.  But you won't see a great entrepreneur start a project and give up because it wasn't working out.  Almost always you'll see them persevere and continue trying different things to make it work.  Why?  Because they can.

I recently read a great line out on the interwebs that goes like this:  You don't have to be great to get started, but you have to get started to be great.

I couldn't agree more. 

If you need help getting started being one of the next great entrepreneurs, take a look at my next article: How to Make Money Online with No Money.

Thanks for reading, if you know anyone who'd enjoy this article, feel free to share it.

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